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FORTUNE/STANFORD GRADUATE SCHOOL OF BUSINESS
Summit on the E-Corporation

April 27 - 28, 1999
Stanford University

PRELIMINARY AGENDA

as of April 21, 1999
(All speakers listed are confirmed)
 
TUESDAY, APRIL 27
6:30pm - 7:30pm RECEPTION
7:30pm - 10:00pm WELCOME DINNER, INTRODUCTION AND GUEST SPEAKER

WELCOME REMARKS:
Geoffrey Colvin
Editorial Director
FORTUNE

Guest Speaker:
Regis McKenna
Chairman
The McKenna Group

Legendary Silicon Valley marketeer Regis McKenna will talk about Real Time: Preparing for the Age of the Never Satisfied Customer, based upon his recent book. He will show how new technologies change the business model by compressing to zero the time it takes to translate information into action, consumer interaction and innovation. The E-corporation is a real-time sensing organization that is constantly monitoring, feeding, querying, adjusting, initiating, responding and prepared for the eventuality of anything.

 
WEDNESDAY, APRIL 28
MORNING SESSION: Led by Geoffrey Colvin, Editorial Director, FORTUNE
8:00am - 8:30am BREAKFAST
8:45am - 9:45am THE IQ OF THE CORPORATION
Haim Mendelson, the James Irvin Miller Professor of Information Systems at the Stanford Business School and author of "Survival of the Smartest," will discuss the interaction between the digital nervous system and the organizational nervous system, the measurement of Corporate IQ and what it means for survival in the Information Age.

Speaker:
Haim Mendelson
James Irvin Miller Professor of Information Systems
Stanford University Graduate School of Business

9:45am - 10:25am CHANGING THE BUSINESS MODEL
Gideon Sasson, head of Schwab's Electronic Brokerage Enterprise, will discuss how Schwab turned the Web from a threat into an opportunity and how the company is reinventing itself * and the concept of the "full service" broker.

Speaker:
Gideon Sasson
President, Electronic Brokerage Enterprise
The Charles Schwab Corporation

10:25am - 10:45am REFRESHMENT BREAK
10:45am - 11:30am EMPOWERING THE INTERNET GENERATION
John Morgridge, Chairman of Cisco Systems, Inc. and Stanford Business School Professor, will discuss how Cisco and other corporations harness the power of the Internet for efficiencies and competitive advantage, and the critical importance of education in today's Internet economy.

Speaker:
John P. Morgridge
Lecturer in Management
Stanford Graduate School of Business and Chairman
Cisco Systems, Inc.

11:30am - 12:30pm WHOSE ERP IS IT ANYWAY?
While the question of which ERP remains ever so important for technology decision makers, another dilemma is getting more and more attention. Should you outsource management of part of the enterprise system? Management of all of it? Two companies who are betting the future that the answer is yes will discuss this phenomenon.

Speakers:
Christopher McCleary
Chairman and CEO
Usinternetworking

Lewis O. Wilks
President, Internet and Multimedia markets
Qwest Communications International, Inc.

Moderator:
Eric Nee
Senior Writer
FORTUNE

12:30pm - 1:30pm LUNCHEON
AFTERNOON SESSION: Led by William F. Miller, Herbert Hoover Professor of Private and Public Management, Stanford Business School
1:30pm - 2:00pm ELECTRONIC ADVANTAGE
Tony Levitan will present the adventures of his own e-corporation, born when Tony and co-founder Fred Campbell were students at the Stanford Business School. He will discuss the company’s vision and strategy, and how it developed one of the Web’s most active entertainment/communication sites with an active registered customer base of over 3 million in just 80 days.

Speaker:
Tony Levitan
Co-founder & creator of chaos
E-greetings Network

2:00pm - 3:15pm THE NEW SOFTWARE
A panel of executives from companies that are building and using the next-generation businesses off of large enterprise systems, middleware and enterprise applications will discuss the future of enterprise systems and assess the competitive landscape.

Speakers:
Katrina Garnett
Chairman, President and CEO
Cross Worlds Software, Inc.

Alan Naumann
President and CEO
Calico Technology, Inc.

Andrew Zoldan
Vice President for New Dimensions Applications
SAP America, Inc.

Moderator:
Eric Nee
Senior Writer
FORTUNE Magazine

3:15pm - 3:35pm REFRESHMENT BREAK
3:35pm - 4:20pm INFORMATION CHANGES EVERYTHING

3Com Chairman and CEO Eric Benhamou will discuss how e-business is fundamentally changing relationships with suppliers, employees and customers by dramatically increasing the persuasiveness of information. Benhamou will also describe how e-business is helping to shape a new knowledge-based economy that is rapidly creating new market opportunities in home networks, handheld devices and remote access products.

Speaker:
Eric Benhamou
Chairman and CEO
3Com Corporation

4:20pm-5:20pm E-BUSINESS FOR BIG BUSINESS
Executives from Hewlett-Packard will discuss how they implemented SAP, how it changed the nature of HP’s distribution business, and what other large companies can learn from their experience. The presentation will be interleaved with segments from an interactive video case prepared by the Stanford Business School.

Speakers:
Mei-Lin Cheng
Chief Information Officer, PC and Hardcopy Business
The Hewlett-Packard Company

Barry Patrick
Business Solutions and Consulting
The Hewlett-Packard Company

Mike Rose
Chief Information Officer
The Hewlett-Packard Company

5:20pm - 5:45pm ROUNDTABLE DISCUSSION
Stanford professors and FORTUNE editors will gather at the end of the day to answer questions, summarize thoughts on the day's discussion.

Moderator:
William F. Miller
Director, Strategic Uses of Information Technology Executive Program
Stanford Business School

5:45pm ADJOURN
 
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